Reflection 4: I’m Lovin It!—On Iconic 2000s Commercials

The 2000s were unique. It was a time when rapidly developing technologies, like computers and cell phones, met new forms of mass media, like the Internet and social media. And the decade’s commercials reflect that crossroads. For this assignment, reflect on some of the most iconic commercials from the 2000s. Consider how these ads shaped, or reflected, cultural values, consumer behavior, and societal trends of the time. What intrigues you about these ads, and do you recognize any elements in today’s advertising? 

Choose four of the following ads for your analysis:

• Coca-Cola's "Avatar" (2009) 
• Comcast's "Rabbit" (2009) 
• Gucci's "Flora" (2009)
• American Red Cross' "Change a Life" (2008) 
• Apple's "Viva La Vida" (2008)
• Apple's "iPod Nano" (2007) 
• E*Trade's "Bank Robbery" (2007)
• Gap's "The Skinny Black Pant" (2006)
• Apple's "Life is Random" (2006)
• Apple's "Get a Mac" (2006)
• Epic Games' Gears of War's "Mad World" (2006)
• Sony Bravia's "Balls" (2005) 
• Gap's "Pretty Khaki" (2005)
• Chanel's "Le Film" (2004)
• Six Flags' "It's Playtime" (2004)  
• Dove's "Real Beauty" (2004) 
• McDonald's "I'm Lovin' It" (2003) 
• Mitsubishi Eclipse's "Days Go By" (2003) 
• Apple's "iPod Silhouettes" (2003)
• Honda's "The Cog" (2003)
• Levi's "Flyweight" (2002)
• Pepsi's "Now and Then" (2002) 
• Mitsubishi Outlander's "Breathe" (2002)
• Volkswagen Jetta's "Big Day" (2001) 
• Gap's "Simply Irresistible" (2001)
• Volkswagen's "The Cabrio" (2000) 
• Budweiser's "Wassup" (2000)
• EDS' "Cat Hearders" (2000) 

Requirements:

• MLA Style (includng works cited)
  
• Approx. 500 words

Due: Fri 11.21 (via Canvas)